Serpstat is already a leading cloud rank tracker. But we added great updates recendtly, so you now you can take full advantage from our:
Complete research of SERP with advanced analytics
Get all the top results for keywords you’ve selected. Serpstat has developed the ultimate algorithm that analyzes SERPs and saves data about top-100 domains for every keyword.
Global city-based tracking
Find out exactly how your keywords are ranking in Google and Yandex (Yahoo! and Bing will be soon) in any city, country or language you specify.
Daily results
Track an unlimited number of keywords on a daily basis. Get the freshest data and keep an eye on your competitors’ web performance.
If you start monitoring a keyword like "buy a cellphone" you will see positions of all 100 domains for this keywords, regardless of what domain you monitor. Of course you can chose to highlight your own domain and domains of your closest competitors, but you'll still get complete data for each keyword.
Monitor How The Positions Of Your Competitors Are Changing
Serpstat shows how the positions of your competitors are changing and let's you know when a new competitor appears or someone gets pushed out of the top-100 positions.
Monitoring positions of your competitors is an important part of using rank tracking. With traditional rank trackers you have to add each competitor to your project if you want to know how their positions are changing:
Serpstat constantly shows all of the ranking changes of your competitors. You can see which domains improved or tanked their positions, see and track the arrival of new competitors as well those who are no longer rank for your target keywords.
Independent statistics for groups of search queries
Track competition dynamics for groups of phrases, instead of for individual keywords. Only explore competitors in a specific, narrow niche.
For example, here's a list of domains that Ebay competes with for all of the keywords that I added to the tracking project.
And this is a list of competitors within a keyword group. I created a keyword group named "Style" where only the keywords that refer to clothes, accessories, shoes are present.
Market Share Analysis
Serpstat is the only tool that allows you to analyze the size of your and your competitor's market shares.
Market share distribution analysis is a very useful feature for both, marketers and SEO specialists. You can use it for monitoring your own progress within a niche and compare it to the progress of your competitors, to see if your optimization really brings more clients to your website.
Another awesome use for this feature is market analysis. If you're thinking of joining a new market, it's best to start with analysis, so you know what websites are in the lead and how big of a market share you'll be able to grab.
To use this feature you need to create keyword groups based on the type of products, for example "cell phones" and "laptops" and analyze these groups separately. For each group of phrases you will have the list of top-100 domains along with the size of a market share for these domain. Your domain may be the biggest in cell phones but lack in laptops:
By monitoring the size of a market share, SEO and Marketing specialists can see how website is improving, regardless of the ranking. Market share analysis accounts for search volume and CTR, which is more useful than just looking at website's position for a certain keyword. Improving visibility for 100 low-volume keywords may result in expanding your market share more than ranking for a few keywords with high search volume.
Historical Rank Tracking Data From All Existing Projects
If someone was tracking a keyword that you've added to your project in the same region as you, we will show you the historical data from their project, for free!
Regular rank tracking services show the data from your project only. While Serpstat provides previously saved positions data for all keywords that were previously monitored.
If the keyword you add to your project was monitored previously in the same region, Serpstat will show you the data we have on that keyword.
For example, a user has been tracking his position for the keyword "laptops" in Florida for the previous 10 day, and you want to start tracking your position for this same keyword in Florida today, you'll get the top 100 search results history for "laptops" over the last 10 days as a bonus.
SERP by phrase, Storm, and Snippets
Storm — this graph shows how the rankings for the tracked keyword changed in the Google top-100 organic results regarding the previous date. Thus you can see how active the Google SERP was changing from the moment you started tracking this keyword.
SERP by phrase chart shows how Google's top-10 was changing for the tracked keyword.
Use this graph for competitive analysis. You can even delete the competitors you are not interested in and leave the necessary ones. Just tick the box.
SERP Snippets — here you can check how your SERP snippets looked like at the different days (according to the schedule of rank tracking).
Read more about our new features in rank tracker: Get Even More Data on Your Rankings with Our Upgraded Rank Tracker Tool — Serpstat Blog
Unlimited users at no additional cost
Share your project with team members and give your clients or boss their own login for reporting. Make the process of reporting easier and automatic.
Prices
If you’re a website owner or an enterprise business, we just have the right plan for you - Plans & Pricing — Serpstat - starting from just $19/mo you can monitor up to 200 keywords in your project and use all Serpstat modules - Competitors and Keyword Research tools, Backlink tool, Ad research, and Site Audit. For the ultimate global rank tracker with all SEO tools under one roof that the deal you were looking for.
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